New York Officials Want Removal of TikTok Cannabis Ad Ban

New York Officials Want Removal of TikTok Cannabis Ad Ban

The TikTok cannabis ad ban is blocking leaders in New York from using the popular video hosting platform to further its public education program on cannabis. They are seeking to have the ban lifted so they can use the platform to run advertisements that educate New Yorkers about legal adult-use cannabis. Officials expect sales to start in New York in late 2022. In a letter to TikTok, Chris Alexander, executive director of the New York Office of Cannabis Management (OCM), asked the social media company to remove its ban on any ad that mentions the word “cannabis.” “We’re running our Cannabis Conversation public education ads on billboards, on subways, on TV, and all over social media. But not on TikTok, which rejected our ads,” the OCM said in a Tweet. “So, we sent them a letter demanding they allow cannabis education ads on their platform.” TikTok Is Owned By Chinese Multinational Corporation TikTok is wildly popular around the world and has become such a cultural icon that even “Saturday Night Live” made a parody of what it’s like to scroll through the video platform. The company is owned by ByteDance, a Chinese-owned company headquartered in Beijing. In China, the service is known as Douyin. In his letter, Alexander wrote that the OCM hoped to use advertisements on TikTok to educate people in New York about what a legal cannabis marketplace will mean to them and how to use the system legally. However, the TikTok cannabis ad ban resulted in the service rejecting the ads. “One report indicates 75 percent of TikTok users are between the ages of 18 and 34, a demographic we are attempting to target with our public education campaigns,” the letter states. They added that this group also includes parents and caretakers “who deserve access to the tools we’re…

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Source : New York Officials Want Removal of TikTok Cannabis Ad Ban

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