Cannabis Events Just Might Save Atlantic City

Cannabis Events Just Might Save Atlantic City
High Times

Atlantic City, New Jersey could return to its original glory as a tourist destination with the boom of the Green Rush and the cannabis business events that follow. A city once dominated by the gambling industry is now facing its unknown future, and local experts think cannabis business-to-business events could solve that problem. The familiar “glitter and sleaze” of Atlantic City’s boardwalk is known to locals, but the city has been on the decline for decades. Donald Trump’s Taj Mahal casino and hotel closed for good on October 10, 2016, and things haven’t gotten any easier for the gambling industry since then. Revel Casino Hotel followed, closing doors and being sold as well. Things seemed to get worse in 2019, and despite an upturn in casino industry revenue in 2021, mostly due to a tax break, the city is still miles away from where it used to be. In addition, Atlantic City Tropicana’s workers are picketing for better pay and to unionize as the casino’s future remains uncertain.  However, the economic effects of the rollout of the cannabis market could be the answer to the city’s long-term financial woes. During the first month of adult-use cannabis sales in New Jersey, the state brought home $24 million in tax revenue. Skift Meetings, focused on event professionals, released a recent report about the true potential Atlantic City offers for the Green Rush—putting more than a bandaid on the city’s economic fallout. The most obvious comparison is the boom of business events in Las Vegas, such as MJBizCon or CHAMPS Trade Show, drawing tens of thousands of tourists looking for networking opportunities and more. Atlantic City is home to 17,029 hotel rooms—a high ratio of rooms compared to other cities of its size as it is designed for tourism. Atlantic City could house…

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