Cann and Weedmaps “Say Gay” With Diverse Star Studded Campaign Celebrating Queer Joy, Inclusivity and Cannabis

Cann and Weedmaps “Say Gay” With Diverse Star Studded Campaign Celebrating Queer Joy, Inclusivity and Cannabis
CANNANNEW REPORT

Original Song and Music Video for “Taste So Good” Bring Together Diverse Faces, Voices and Advocates Including Gus Kenworthy, Patricia Arquette, Sarah Michelle Gellar, Kornbread, Kerri Colby, Jorgeous, Willow Pill, Vincint, MNEK, Hayley Kiyoko and A Surprise Guest to Launch New Cann Lite Flavors LOS ANGELES–(BUSINESS WIRE)–$MAPS #TasteSoGood—Cann, a queer-founded, leading cannabis-infused beverage company, today announced its 2022 Pride campaign in collaboration with Weedmaps (Nasdaq: MAPS), a premier destination for cannabis consumers to discover and learn about cannabis and cannabis products. The campaign celebrates the LGBTQ+ community with the launch of its first-ever original song and music video – “Taste So Good,” a rallying cry and anthem for a movement focused on radical inclusivity. The song and video feature an all-star diverse cast, including Gus Kenworthy, Sarah Michelle Gellar, Hayley Kiyoko, Vincint, and LGBTQ+ ally (and co-founder of cannabis consumption lounge Fantom Flower) Patricia Arquette, and are joined by top drag performers from season 14 of RuPaul’s Drag Race: Kornbread, Kerri Colby, Jorgeous, as well as newly crowned winner, Willow Pill. Grammy award-winning singer-songwriter-producer MNEK is also a featured vocalist on the song. “As a queer-founded brand, it was a dream come true to work on this campaign with the most amazing tribe of queer icons and celebrity allies to introduce the new Lite flavors while championing our message of equality for Pride,” said Luke Anderson, Co-Founder of Cann. “By casting the most diverse supergroup of trailblazers imaginable, spanning sexuality and gender identity spectrums, this campaign reminds everyone just how empty the world would be if we submit to narratives of LGBTQ+ erasure. In a world where ‘Don’t Say Gay’ is gaining momentum, we’re excited to promote a utopia of queer joy.” Weedmaps will serve as a premier destination to find Cann’s newest and historical flavors and offers the opportunity…

Excerpt only …
READ MORE BELOW
Source : Cann and Weedmaps “Say Gay” With Diverse Star Studded Campaign Celebrating Queer Joy, Inclusivity and Cannabis

reposted by Cannabis News World

This site uses Akismet to reduce spam. Learn how your comment data is processed.