Twisted Tea Maker Boston Beer Co. Launches Cannabis Drink TeaPot

Twisted Tea Maker Boston Beer Co. Launches Cannabis Drink TeaPot
HIghtimes main

The Boston Beer Company, Inc.—the company behind hard drinks such as Samuel Adams, Angry Orchard, Truly Hard Seltzer, and Twisted Tea Original Hard Iced Tea—today announced the launch of TeaPot, a new line of cannabis-infused iced teas. According to a May 23 press release, TeaPot is the company’s first infused beverage offering and will be available to the public in select Canadian provinces beginning in July. The brand’s first release is a Good Day Iced Tea, made with real lemon black tea and infused with Pedro’s Sweet Sativa, a cultivar grown in Strathroy, Ontario in Canada by licensed producer Entourage Health Corp. Each can contains 5mg of THC, ideal for daytime or nighttime use. Given the popularity of hard iced tea drinks, ciders, and other variations, the forward-thinking move mirrors a seismic shift in social drinking. “TeaPot is meant to be very inviting as a brand,” Director, Head of Cannabis at The Boston Beer Company Paul Weaver, told High Times. “Cannabis beverages are the most social form of cannabis consumption. And it’s really about bucking the trends as a solitary stoner—you no longer have to leave outside and come back to join the party.” Weaver says that while there is a great deal of current hype around full-spectrum terp profiles and effects—notably in the flower space—the herbal taste is not necessarily what beverage makers are after. “It’s a nice balance between black tea and lemon and a little bit of sweetness with virtually no cannabis taste or aroma,” Weaver said, adding “we know how to make a really great tasting iced tea.” Leaving out the cannabis aroma makes it ideal for a layer of discreteness. The expansion into the cannabis area shows “the continued progress of Boston Beer’s product development capabilities,” Weaver continued. “Our CEO, Dave Burwick likes to kind…

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Source : Twisted Tea Maker Boston Beer Co. Launches Cannabis Drink TeaPot

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