SICPA/HARRIS POLL CANNABIS LABELING SURVEY RESULTS

CANNANNEW REPORT

The Press release says A new nationwide study commissioned by SICPA North America, a leading provider of regulatory compliance solutions, and conducted online by The Harris Poll among over 2,000 U.S. adults shows broad support for securely labeling cannabis products to verify their legitimacy and safety in the marketplace. Ensuring the safety of cannabis products is top of mind for Americans. A majority of Americans (83%) think states where cannabis is legal should require licensed cannabis producers to use secure labels that can’t be counterfeited on cannabis products to ensure potency and consumer safety, and half of Americans (50%) say they strongly agree with this. Four in five Americans (80%) voiced their support for a program that would make it easier to detect legal vs. illegal cannabis products. “The SICPA/Harris Poll shows that Americans feel strongly about ensuring that, where cannabis is legal, there is a way to verify whether products are safe and legitimate,” said Alex Spelman, Vice President at SICPA US. “The transition from cannabis being illegal to legal in many U.S. states brings with it the opportunity for illicit operators to capitalize on the demand without following regulatory guidelines designed to ensure public health and safety. Secure labels ensure confidence at the point of consumption where the health and safety risks of unregulated, illicit product are highest.” « The SICPA/Harris Poll shows that Americans feel strongly about ensuring that, where cannabis is legal, there is a way to verify whether products are safe and legitimate » – Alex Spelman, Vice President at SICPA US In fact, many Americans would be willing to pay more for products they know they can trust. Two-thirds of Americans (67%) say if they were to purchase cannabis, they would pay more for cannabis products if they had a secure label that designated them as being from a licensed provider…

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Source : SICPA/HARRIS POLL CANNABIS LABELING SURVEY RESULTS

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