CBD Company Pivots to Hand Sanitizer

CBD Company Pivots to Hand Sanitizer

Sam Belanger runs a CBD company, and is well aware that CBD is no longer the hottest product on the market. Amid the novel coronavirus pandemic, hand sanitizer might hold that title and like nearly everyone else on earth, Belanger couldn’t find any. Belanger is the COO and co-founder of Green Ridge Biosolutions, a CBD company based in Ronan, Montana. Since opening for business, the company, which makes CBD oils, topicals, and healthcare products, found that it ran through a fair bit of alcohol-based germ-killer during normal operations — and since the coronavirus pandemic widened, there was simply no more to be found on the commercial market. So after a brief conversation with the company chemist, Green Ridge decided to start making its own, and is now supplying hand sanitizer to customers in multiple states as well as donating the badly needed stuff to local healthcare workers and first responders, the Missoulian reported. The company’s been manufacturing and distributing its very own line of hand sanitizer — donating for free to health-care workers and police, and selling “at cost” to the general public in person and online — for the past week, according to the newspaper. Green Ridge’s pivot is a good-citizen turn, but it’s also a demonstration. Using a World Health Organization open-source formula and readily available ingredients (and making a substitution or two when certain components aren’t available), other CBD companies — including those staring at unsold product, a vanished customer base, and a very uncertain future — might be able to follow…

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Source : cannabis now
Link to original : CBD Company Pivots to Hand Sanitizer
reposted by Cannabis News World

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