Capitalists come for the marijuana industry

Some get in the pot business to do good. Some get into it hoping to do good and do well

This is not your father’s marijuana industry. In a couple of decades we’ve gone from a completely black market in marijuana to a legal market valued at $4 billion a year — and projected to increase rapidly — and from tie-dyed Northern California pot farmers hiding from helicopters to people in suits and ties with dollar signs in their eyes.
Increasingly, marijuana is being seen as just another commodity, another profit-source for restless capital seeking to put itself to work in the endless task of creating more capital. Sure, Ma and Pa Pot Farmer are still out there trying to find a place for themselves in the legal markets being born, especially California’s, where the legal, recreational pot business will begin next year, and sure, there are countless people in the industry who just believe in weed.


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