Why People Consume Cannabis

PrintUnderstanding the cannabis consumer is a hard, but undeniably important, job. In an industry growing at such a rapid pace to meet an unprecedented level of demand, cannabis industry professionals are looking for consumer-level data more than ever.

It’s important to understand why a person is consuming cannabis to understand how to create and market a product that directly speaks to their wants and needs.

via Why People Consume Cannabis | MassRoots

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